The TikTok is releasing its comment dislike button to all users worldwide
TikTok is rolling out its remark dislike button globally to all customers, which the enterprise introduced on Friday. The brief-form video app began testing the hate button in April as a manner for customers to pick out remarks they trust to be inappropriate or irrelevant.
If you click on the detest button on a comment, the dislike received’t be public and commenters gained’t be notified that their comment has been disliked. Commenters and other customers additionally won’t be capable of seeing how many times a remark has been disliked. You can also take lower back your dislike by way of tapping the button once more.
Earlier this year, we started to test a new way people could identify comments they believe to be irrelevant or inappropriate, TikTok said in a tweet. After some testing, we’re releasing it globally. We’ve created it as a new way to hear feedback directly from our community. This allows us to better identify irrelevant or inappropriate comments, which helps us foster a comment section for genuine and authentic interactions.
TikTok says its main priority with this feature is to create a better experience for users. When TikTok first began testing the button, it explained that it sees the dislike button as a way to flag comments that may be spam or that don’t make sense in the context of the video they’re posted under. It noted that the dislike button isn’t seen as a way to report comments and that users should still use the standard process for reporting comments for harassment, hate speech, bullying, etc.
TikTok has been developing the dislike button for quite some time now, as social media consultant Matt Navarra first spotted the feature in March 2020.
With this latest launch, TikTok joins several other digital platforms that have some variation of a dislike button. For example, YouTube offers a thumbs-down button for comments, but the dislike count is private. On the other hand, Reddit offers a similar downvote button for comments, but total tallies for upvotes and downvotes are public. Twitter has also been testing a private downvote button for replies to tweets.